Articles on: Choosing Your Print

How to Choose the Right Print Size

How to Choose the Right Print Size

Updated June 2026 • 6-minute read


Choosing the right print size can have just as much impact as choosing the right image.
A beautiful photograph displayed too small may feel lost on a wall, while an oversized piece can become a stunning focal point within a room.
The goal is not simply to choose the largest print possible. The goal is to choose a size that complements the artwork, the space, and the viewing experience.


Quick Answer

If you're unsure where to start:

  • Small Spaces: 11"×14" to 16"×20"
  • Medium Spaces: 20"×30" to 24"×36"
  • Large Spaces: 30"×40" to 40"×60"
  • Statement Pieces: 40"×60" and larger

When in doubt, most customers are happier sizing slightly larger rather than smaller.


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Start With the Wall, Not the Artwork

One of the most common mistakes is selecting a print size without considering the wall where it will be displayed.
Before choosing a size, consider:

  • Wall dimensions
  • Furniture placement
  • Viewing distance
  • Room purpose
  • Available lighting

The artwork should feel proportional to the space around it.


Artwork Above Furniture

A useful guideline is:
Artwork should occupy approximately 60–75% of the width of the furniture beneath it.


Examples

Furniture Width

Recommended Artwork Width

60" Sofa

36–45"

72" Sofa

43–54"

84" Sofa

50–63"

96" Sofa

58–72"


Small Prints

Common Sizes:

  • 11"×14"
  • 12"×18"
  • 16"×20"

Best For

  • Hallways
  • Shelves
  • Desks
  • Smaller rooms
  • Gallery wall groupings

Small prints work best when viewed up close or grouped with other artwork.


Medium Prints

Common Sizes:

  • 20"×30"
  • 24"×36"
  • 24"×30"

Best For

  • Living rooms
  • Bedrooms
  • Home offices
  • Dining rooms

For many homes, this range provides the best balance between impact and flexibility.

Large Prints

Common Sizes:

  • 30"×40"
  • 32"×48"
  • 40"×60"

Best For

  • Feature walls
  • Open-concept spaces
  • Corporate offices
  • Hospitality environments

Large prints create a stronger visual presence and often become the focal point of a room.


Oversized Statement Pieces

Common Sizes:

  • 40"×60"
  • 48"×72"
  • 60"×90"
  • Larger custom formats

Oversized artwork is increasingly popular because it creates immediate visual impact.
Large-scale photography and artwork often work exceptionally well in:

  • Great rooms
  • Lobbies
  • Luxury residences
  • Commercial interiors
  • Hospitality spaces

Consider Viewing Distance

Larger artwork is typically viewed from farther away.
This means many images can successfully support larger print sizes than customers initially expect.
When evaluating a size:

  • Close viewing distance = smaller prints
  • Moderate viewing distance = medium prints
  • Long viewing distance = larger prints


Common Misconceptions

Bigger is always better.

Not necessarily.
The best size is the one that feels balanced within the space.

Small artwork saves wall space.

Often the opposite is true.
Undersized artwork can make a wall feel empty and unfinished.

I should choose the largest size my file allows.

Image quality is important, but room size and composition matter just as much.


Our Recommendation

If you're debating between two sizes, many customers find that the larger option creates more impact and feels more proportional once installed.
When possible, visualize the finished dimensions using painter's tape on the wall before ordering. This simple exercise often provides a much clearer sense of scale than viewing dimensions on a screen.
The best print size is the one that feels intentional within the space and allows the artwork to become part of the room rather than simply fill an empty wall.

Updated on: 07/23/2026

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